Transit advertising - new approach for businesses to choose OOH channels Previously, whenever people heard of outdoor advertising, many people immediately thought of large-sized billboards on rooftops, walls outside high-rise buildings, along highways, river banks... This is one of the traditional outdoor advertising types, called "billboard" by professional people. However, there are many types of outdoor advertisements ...

Michia Communication has enjoyed a happy birthday party, looking back on its impressive achievements in the past 2 years and aiming for the long-term goal in the future. The event took place in order to mark Michia Communication's breakthrough development milestone by becoming an exclusive  consultant agency Consumer experience on national traffic VOV. Founded on May 29, 2017, until today, Michia has been moving steadily towards the goal of becoming a leading global media consulting and ...

With the rapid development of technology and communication techniques. Communication channels are making big changes, outdoor advertising (OOH) is no exception. This article will ask permission to forecast the movement trends of the outdoor advertising industry in Vietnam in the future. The rise of electronic screens The rise of electronic screens in outdoor advertising comes from both supply and demand sources. If about ...

With the trend of continuous movement and consumers’ busy lives, brands or media companies must make the most of the media to convey the message and promote the image to consumers. Advertising methods on public transport familiar to everyone. Using this advertising method, advertisements can be placed anywhere from roadshow ads by bike, bus, taxi sides or even on airplanes in the form of aircraft paint and on the seat of the customers. The main purpose of this type of ...

In the rapid development of technology and communication techniques, communication channels are making big changes, outdoor advertising (OOH) is no exception.This article predict the trends of the outdoor advertising industry in Vietnam in the future. The proliferation of electronic screens The rise of electronic screens in outdoor advertising comes from both supply and demand source. 3-4 years ago, the number of outdoor advertising screens only ...