With the rapid development of technology and communication techniques. Communication channels are making big changes, outdoor advertising (OOH) is no exception. This article will ask permission to forecast the movement trends of the outdoor advertising industry in Vietnam in the future. The rise of electronic screens The rise of electronic screens in outdoor advertising comes from both supply and demand sources. If about ...

On June 13, 2019, Michia Communication officially signed an exclusive contract to advertise on the entire FIT24 fitness system. At the signing ceremony, Mr. Cong Ngoc Long - General Director of Michia Communication had a brief sharing about this cooperation.Michia Communication - The pioneer in Fitness advertisingRight from the first steps of the establishment of the company, aware of the development trend and the effectiveness of the types of advertising in ...

News of the week:On the evening of March 6, the Ministry of Health broadcast the news to confirm Vietnam's 17th COVID-19 case and it was the first case in Hanoi. Some areas in the capital were immediately cordoned off to conduct inspections,  prevent the spread of disease. With the emergence of more COVID-19 infections in the next 2 days (30 cases of March 8), COVID-19 disease prevention and control in Vietnam officially entered a new stage.It can be seen that although the ...

BACKGROUNDSunshine Palace is a super high-end real estate project in Hai Ba Trung district of Sunshine Group - Vietnam's leading multidisciplinary business group. With luxurious European neoclassical architectural style, Sunshine Palace is considered as a prominent pearl located in the Southern strip of capital, harmoniously combining the beauty of contemporary personality with the subtle charm of Vietnamese cultural values, Sunshine Palace's mission is to create a ...

BACKGROUNDFocusing on providing solutions for HEALTHY WATER, Minh Anh Water purifiers provide quality assurance, fair price policies and good technical foundation. Minh Anh Water is currently the market leader in the distribution of water purifier product lines in Vietnam with over 100 large and small agents and partners nationwide. Dirty water and many toxic substances like arsenic are becoming a major concern threatening people's health, most families have a need to ...

In the age of technology 4.0 nowadays, consumers change every day, the media, accordingly, also have to change, even grasping the changing trend to take the leading solutions, one step ahead to gain advantages in communication. This advantage will help businesses increase sales, market share and customer share. Besides, investing heavily in Digital Marketing, choosing an OOH (Out of Home) channel suitable for needs and cost is what businesses need to be focused on because consumers have been ...